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Life Insurance Coverage Made Easy

Getting The Best Life Insurance Rate

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Frequently Asked Questions

Additional Life Insurance Resources

How Do I Find The Best Values In Life Insurance?'s goal is to help life insurance consumers determine the life insurance coverage they need and help them obtain it without needlessly overpaying.

"Consumers can save themselves hundreds, and sometimes thousands, of dollars if they know how to shop wisely for insurance,"
May Chao, executive director of the Consumer Protection Board of New York-state.

Too often in America, consumers are under insured and overpaying because they did not take the time to shop the market and compare offerings from the many companies that offer life insurance coverage in their state. It is not uncommon for similar policies to vary by hundred's or thousands of dollars from equally rated carriers.

To accomplish this, we provide the tools to help consumers:

  • become educated consumers, so they get the coverage necessary to properly provide for their family in the event of death
  • conveniently shop the market for the best values and make an informed decision based on carrier, price and apple to apple product comparison
  • facilitate the underwriting process to make the purchasing experience as smooth as possible for the consumer

Determining Your Coverage Needs
Choosing a proper policy involves considerable research. You need a policy that offers both the right type(s) of coverage and the appropriate level of coverage. The first step is to determine how much life insurance you need. Among other factors, you should take into account your age, health, income, assets, debts, expenses, goals, and family circumstances. The Life Insurance Needs Calculator can help you ballpark your policy level given these considerations.

Comparing Insurance Policies
Next, you've got to think about the right policy. Insurance policies come in several varieties, ranging from term life to whole life to universal life. discusses the advantages and disadvantages of each. Later on you will also have the opportunity to talk to an insurance professional if you have additional remaining questions.

Evaluating Insurance Companies
In general, a life insurance policy is only as good as the company that wrote it. For this reason, choosing a good insurance company is at least as important as selecting the right policy. You should consider both qualitative and quantitative criteria when evaluating companies. While does not personally review Insurance carriers, we do provide access to web resources that do such as A.M Best Carrier Rankings.
Generally speaking, these ratings are based on such factors as a company's financial soundness, its record of paying claims in a timely fashion, and the percentage of policies cancelled in a given year. Most of these agencies rate the insurance companies on a letter grade basis.

Price Shopping provides consumers with unbiased resourcers and calculators to determine their insurance needs, then puts them in touch with professionals to shop the market on your behalf and present you with options.

This is the simplest, quickest and most accurate way to price shop. Independent brokers can place business with many insurers and are usually aware of special discounts or considerations. Consequently, they can represent your best interests to many companies instead of just one, resulting in a much more objective perspective. After determining your insurance needs, fill out a short questionnaire and your assigned professional will research and present you with the best values currently available from top-rated insurance carriers. Turn around time is usually less than 24 hours and you do not have to meet with anyone unless you prefer doing business face-to-face.

After receiving your custom quote comparison you may choose to have your personal professional expedite the underwriting of your policy with the chosen insurance carrier.

In summary, provides you a free, no obligation service to help consumers make educated buying decisions. No longer will you overpay for the the first policy presented in an effort to get a salesperson out of your living room.

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